Jewels in the Crown: How Tata of India Transformed Britain'S Jaguar and Land Rover [Audiobook] download free by Ray Hutton
- Listen audiobook: Jewels in the Crown: How Tata of India Transformed Britain'S Jaguar and Land Rover
- Author: Ray Hutton
- Release date: 2013/9/18
- Publisher: ELLIOTT & THOMPSON LIMITED
- Language: English
- Genre or Collection: Transportation
- ISBN: 9781908739827
- Rating: 8.82 of 10
- Votes: 445
- Review by: Renaldo Dudley
- Review rating: 7.48 of 10
- Review Date: 2018/9/10
- Duration: 2H45M30S in 256 kbps (44.8 MB)
- Date of creation of the audiobook: 2018-07-07
- You can listen to this audiobook in formats: WMA, FLAC, MP4, WAV, MP3, MPEG4 (compression TAR.GZ, IMG, CBZ, TAR, ZIP, RZ, RAR)
- Total pages original book: 224
- Includes a PDF summary of 25 pages
- Duration of the summary (audio): 18M12S (5 MB)
- Description or summary of the audiobook: Jewels in the Crown provides an analysis of Tata's acquisition of Jaguar and Land Rover in 2008, and subsequent transformation of their fortunes, written by an award-winning motoring writer. Ray Hutton goes behind the scenes to examine how Tata have not only returned the business to profit, but also transformed the public image of these long-established British brands. At the time of the takeover, both brands (once the crown jewels of the British motor industry) had been tarnished by a patchy reputation for quality and reliability. Tata bought a new approach to the business, with fast decision-making and a solid, sustainable, long-term strategy. Factory efficiency was improved and a major export drive accompanied by a succession of carefully-positioned new models, from the Jaguar XJ Saloon and F-Type sports car to the Evoque and the new, lighter but more luxurious Range Rover flagship. The result was a remarkable change of fortunes. This book shows how it was done.
- Other categories, genre or collection: Motor Cars, Road Vehicle Manufacturing Industry, Industry & Industrial Studies, Manufacturing Industries, Takeovers, Mergers & Buy-outs
- Download servers: Localhostr, Uploaded, Hotfile, AnonFile.com, Dropbox, Google Drive, Torrent, BitShare. Compressed in TAR.GZ, IMG, CBZ, TAR, ZIP, RZ, RAR
- Format: Hardback
- Approximate value: 15.81 USD
- Dimensions: 154x236x22mm
- Weight: 599.99g
- Printed by: Not Available
- Published in: London, United Kingdom
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